European Business Awards for the Environment: Rewarding Eco-Innovation for Jobs and Growth

Every two years, the European Commission presents the European Business Awards for the Environment (EBAE). Since its launch under the name ‘European Better Environment Awards for Industry’ in 1987, the Awards have recognised and rewarded those companies that demonstrate their commitment to eco-innovation, or put sustainable development and respect for the environment at the very core of their business principles.

The Awards celebrate companies and projects throughout Europe and across all sectors of business. To be eligible for consideration, companies must first have succeeded in their national award schemes (organised throughout Europe each year), and then be nominated by their respective national coordinating bodies. This means that the companies recognised in the pan-European Awards are truly ‘the best of the best’; the most innovative, environmentally responsible and far-sighted across Europe.

This year the competition saw 148 entries from 21 EU Member States and candidate countries. In September, an independent panel of 27 jurors from across Europe – representing industry, NGOs, academia, public authorities and past EBAE finalists – met in Bratislava to assess the entrants, and to determine the winners in each category.

The 2016–17 competition has four award categories: Management (with separate awards for micro/small and medium/large entities), Product and Services, Process, and International Business Cooperation. In addition, there is an Award for Business and Biodiversity, the winner of which is selected from companies applying for any of the other four categories. For each Award, the winners are those who are setting an example for others to follow, and who best demonstrate progress through a combination of innovation, environmental benefit, economic viability, social responsibility, and commitment to the cause.

We've Changed: Introducing LOW

Dear Colleagues,

I am writing this open letter to make you aware of some radical changes to the company we have made that will entirely remake our future.
First, we are no longer a British company. We have set up a Belgian company and moved our centre of operations to Brussels.

Second, both to reflect this change and signal the new commitment to the European market, we have changed our trading name to LOW, pure and simple. The LOW brand embodies the best of our unchanging values (so the logo remains as is): the wisdom of the owl; the far-sighted vision of the giraffe; and the solid base of experience that is embodied by the trusty elephant.

Third, we have changed our recruitment policy to ensure we have Associates with the senior European work experience, cultural awareness and linguistic credentials to reflect the Union’s diversity.

Fourth, we will be introducing new offers over the coming months which reflect our new positioning within this brave new world of opportunities.

Our strategy for the next ten years of this company is about securing the future for all our clients, associates, and staff.  It is about being both flexible and optimistic in the face of massive change.  For me personally, as Managing Director, it has been about focusing on leading the company (in the midst of many uncertainties) on these exciting growth plans, with a new strategy founded on our approach of professional rigour, hard work, creative imagination and a focus on delivery.

Our approach to what we offer clients has not changed. We are still an SME with a team of highly-skilled professionals with a shared mission to deliver the highest quality strategic communications, programmes & events to public and private sector clients in a European and, over time, worldwide market.
Today, we are only interested in looking forward.

Looking forward to our new life as a Belgian company.

Looking forward to helping our clients meet their strategic communications objectives. 

Looking forward to building strong and lasting relationships with our friends in Europe, whilst making new friends and partners further afield. 
Looking forward to welcoming new Associates to the LOW network.

Looking forward to building on our achievements.

Looking forward to meeting the challenges we and our clients face.

Looking forward with optimism, determination and renewed purpose.

Wish us luck.

Best wishes,

Sally Low
Managing Director, LOW 

Low Associates secures two million EC contract win

Sally Low, Managing Director of Low Associates (LA), announced today that they had won the European Commission’s two million euro contract to handle the European Enterprise Promotion Awards; the annual SME Assembly; and SME Week for 2016 & 2017. Low Associates were re-appointed for the second time on this programme (having held it previously in 2011-13 and 2014-15) and will serve as the main contractor, with their partner GOPA Com. acting as subcontractors. LA will provide the strategic comms direction; event management and secretariat; while GOPA will manage the promotional programme, including media handling and social media.

 This is the fifth EC win in a row for LA since they were set up in 2009. In 2013 they won an extension contract for the European SME Week 2013; and another EC contract to manage the European Business Awards for the Environment.

“It’s very pleasing for an SME like us to win such large, prestigious contracts from the Commission, especially as we are usually up against some very tough pan-European competition from much larger companies” said Sally Low, LA’s Managing Director. “This success will drive our plans to expand our operations in Europe, especially the development of our Brussels office. To resource this growth we are constantly looking for talented and creative senior specialists who have held senior positions in large organisations, but now want to try a very different, a twenty-first century way of working, whilst retaining the ability to work for themselves on their own projects.”

For more details contact: Sally Low
Tel: +44 (0)1223 208655

Notes for Editors:

Low Associates is a strategic communications consultancy who specialise in creating policy-rich events; managing complex programmes; PR & all types of marketing communications; and EU related public affairs. It was founded by Sally Low (former Director of Policy & External Affairs at the British Chambers of Commerce; and Chief of Staff to Theresa May) in 2009 with her business partner Brendan Bruce (one of Margaret Thatcher’s spin doctors).

They offer a comprehensive range of content, communication, and brand-building services, including: events and programme management, strategic and marketing communications, EU-related public affairs, crisis communications, speech writing and copy writing, media coaching, tender drafting and advice, consortium building and administration.

LA was created using the concept of ‘a community of experienced specialists’ who have occupied senior positions in their field of expertise. They join as Associates, but can continue non-conflicting work on their other projects. A custom-built team is created for each contract from this bank of experts. Although LA does work with some selected UK-based clients, its core strategy is to attract business primarily from clients who have pan-national projects in Europe, Africa and the Middle East.