Bettina Appel

Bettina is an Associate at Low who creates, executes and supervises high status events, particularly political conferences.




Bettina is expert in creating, executing and supervising high status events, particularly political conferences. She has over 25 years of helping her prestigious international clients meet their PR objectives and building her extensive network of contacts. Bettina is an external speaker at the European Commission’s Visitors Centre in Brussels, where her topics of expertise are Culture and Education, the Digital Single Market, Justice and Citizens’ Rights.


After completing her M.A. in Political Science, Press & Communications, and American History at the Ludwig Maximilians Universität Munich, Bettina worked at Webber Shandwick, Bonn; Conseillé +Partner Brussels; and ECHAMP (the European Coalition on Homeopathic and Anthroposophic Medicinal Products), before setting up as an independent Press and PR Consultant working for international institutions, international associations and international companies in Belgium and Germany.

  • Registered company address:
  • 14 Rue de la Science,
  • B-1040,
  • Brussels,
  • Belgium
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